Vol. 1 No. 2 (2025): ENTRIES: Journal of Entrepreneurship Studies

Articles

• AN ANALYSIS OF ENTREPRENEURIAL CHARACTERISTICS AND MARKETING STRATEGIES IN PROMOTING BUSINESS SUCCESS A CASE STUDY OF THE CHIPS BUSINESS IN KADINDI VILLAGE

  Riskia Wati, Abdul Hadi Sukmana, Zaenul Wahyudi

  75-83

  • PDF

• THE ROLE OF UIN MATARAM STUDENT COOPERATIVES IN IMPROVING THE ENTREPRENEURIAL SPIRIT OF STUDENTS CASE STUDY OF UIN MATARAM KOPMA MEMBERS

  Mulia Anggi Wulandari, Teguh Imam Pribadi, Muslihun

  84-92

  • PDF

• THE INFLUENCE OF DIGITAL ECONOMY ON INCREASING TURNOVER OF MSMES IN MATARAM CITY WITH INTERNET UNDERSTANDING AS A MODERATING VARIABLE

  Imam Andrianto Al Mufarriddin, Lalu Ahmad Ramadani, Moh Salahudin

  93-100

  • PDF

• UNIVERSITY MERCHANDISE AS A BRANDING STRATEGY AND STRENGTHENING THE ENTREPRENEURIAL ECOSYSTEM IN HIGHER EDUCATION

  Muhammad Rido, Fadlil Abdani, Fatana Suastrini, Muhammad Helmy Reza

  101-112

  • PDF

• INTEGRATING ARTIFICIAL INTELLIGENCE INTO ENTREPRENEURIAL STRATEGIES: OPPORTUNITIES AND CHALLENGES MENGINTEGRASIKAN KECERDASAN BUATAN KE DALAM STRATEGI KEWIRAUSAHAAN: PELUANG DAN TANTANGAN

  Muhammad Andika Yuda Pratama, M. Haikal Rivaldi, Ghaitsa Nindi Azzahra

  113-130

  • PDF